Legal

Terms of Service

Last updated: 1 October 2026

These Terms are the agreement between Searchestra and the organization that uses the service. They apply together with the Acceptable Use Policy, which forms part of them.

1. Contracting Entity

These Terms are an agreement between Searchestra Yazılım ve Bilişim Teknolojileri Anonim Şirketi ("Searchestra", "we") and the organization that uses the service ("Customer", "you"). If you accept these Terms for an organization, "you" means that organization.

Searchestra Yazılım ve Bilişim Teknolojileri Anonim Şirketi
Fulya, Yeşilçimen Sokağı, Bağımsız Bölüm 12/430
34394 Şişli, İstanbul, Türkiye

2. Business and Professional Use

Searchestra is provided for business and professional use only. It is not offered to consumers, and you confirm that you use it in the course of a trade, business or profession. Every user must be at least 18 years old.

3. Definitions

Service: The Searchestra panel, API, MCP server and related sites, as made available under your plan.
User: A person who uses the Service as a member of the Customer's organization.
Order Form: A document signed by both parties that sets the plan, term, fees and any special terms.
Customer Data: everything the customer or its users put into Searchestra or have Searchestra produce for them, including brands, markets, prompts, the collected AI answers and the analysis of them.
Exportable Data: the Customer Data and the customer's account records that Searchestra hands over in the organization export, in the structures listed in this register.
Digital Assets: files the customer has the right to use, such as generated reports, presentations and uploaded media. They are handed over in their original format.
Derived and Service Data: records Searchestra creates to run and secure the service, such as security logs, usage records and internal references. They are not part of the export; personal data in them can be requested separately.
Searchestra Technology: the software, models, prompts, scoring methods and other know-how Searchestra uses to provide the service. It is not data and is not handed over.

The register referred to above is the data portability register.

4. Order of Precedence

If the documents that make up the agreement conflict, the one listed first prevails:

Order Form
Master Services Agreement
Data Processing Agreement, including its security schedule
Product Addendum
Terms of Service (this document)
Acceptable Use Policy and other policies these Terms refer to

Where the Customer has signed a Master Services Agreement with Searchestra, that agreement prevails over these Terms even if a user accepts these Terms when signing in.

5. Account and Organization Authority

You must give accurate information when you create an account and keep it up to date. The person who creates an organization, or accepts an agreement for it, confirms that they are authorized to bind that organization.

Agreements made for the organization, such as the Data Processing Agreement, can be accepted only by a member who holds the organization's legal authority permission. By default this is the owner. Each acceptance is recorded with the version accepted, the person and the time.

6. Organization Administrators

The owners and administrators of your organization decide who its members are, which roles and permissions they have, and how sign-in and security are configured. They can see the organization's content and audit log, and can suspend or remove members.

The Customer is responsible for what its administrators and users do in the Service. Searchestra acts on the instructions the organization's administrators give through the Service.

7. Subscription and Order Form

The Service is provided under the plan you choose online or under an Order Form. The plan, its term and its fees are shown when you subscribe or are set in the Order Form.

8. Fees, Taxes and Payment

Fees are billed in advance for the period you select. Online subscriptions are sold by our payment provider, which acts as merchant of record: it takes the payment, charges any applicable tax and issues the invoice. Customers on an Order Form are invoiced as that Order Form says, and the fees stated there do not include taxes.

Fees are non-refundable except where the law requires a refund or these Terms say otherwise. If a payment is overdue, we may suspend the Service after giving notice (section 33).

9. Renewal and Commitment

A subscription renews for successive periods of the same length unless you cancel it before the current period ends. Cancellation takes effect at the end of the period you have paid for.

We may change prices with reasonable notice. A price change applies from the next period and does not affect a period you have already paid for. A term committed to in an Order Form cannot be ended early for convenience unless the Order Form allows it.

10. Entitlements and Usage

Your plan determines which features you can use and the limits that apply, such as the number of brands, markets, prompts and members. The Service enforces these limits. You must not try to get around them. If you need more, you can change your plan.

11. Acceptable Use

You and your users must follow our Acceptable Use Policy. It is a separate document that forms part of these Terms; by accepting these Terms you also accept it.

12. Customer Data

The Customer keeps all rights in Customer Data. You give Searchestra a limited right to host, process and display Customer Data only as needed to provide the Service to you and to meet our legal obligations.

Where Customer Data contains personal data, we process it as your processor under the Data Processing Agreement. We do not sell Customer Data and we do not use it to train AI models.

13. Customer Warranties

You confirm that:

you have the rights and, for personal data, the legal basis needed to submit Customer Data and to have us process it as these Terms describe;
you have given the people concerned any notice the law requires;
you are entitled to use the brand names, domains and accounts you set up or connect;
you do not submit special categories of personal data unless your organization has an expressly approved arrangement with us.

14. Public Web and Crawling Authorization

When you add a website as your own, you authorize Searchestra to fetch and analyse its public pages, and you confirm that you own the site or are authorized to have it analysed.

To measure and explain AI answers, the Service also reads publicly available pages, such as the sources an AI answer cites. We access only pages that are open to the public.

15. Connectors

When you connect an account from another service, you authorize Searchestra to read from it the data that integration needs, and you confirm that you are allowed to connect it. We store the credentials encrypted. You can disconnect an account at any time. Your use of the connected service remains subject to that service's own terms.

16. Third-party Services

We use third-party providers to run the Service. They are listed, with their role and the country where they process data, on our Sub-processors page, and we announce changes to that list in advance.

Services you choose to connect or use together with Searchestra are provided by their own operators under their own terms. We are not responsible for a third-party service that is outside our control; our responsibility for the providers that process data for us is set out in the Data Processing Agreement.

17. AI Providers

The Service sends your prompts to third-party AI platforms and search engines to collect their answers, and sends collected answers and the content you provide to language models to analyse them and to generate content. The providers are listed on the Sub-processors page.

The answers AI platforms give are produced by those third parties. They differ between providers, change over time and are outside our control.

18. AI Outputs

Content generated by AI can be inaccurate, incomplete or similar to content generated for others. The Service marks AI-generated content as such. You are responsible for reviewing it before you rely on it or publish it, and for how you use it.

As between you and Searchestra, you may use the content the Service generates for you, subject to any rights third parties may have in it. AI-generated content is not legal, financial or other professional advice.

19. Measurement Methodology

Measurements are produced with the method described on our Methodology page. They are based on samples of AI answers collected at a point in time, and they vary with the time, the provider, the model and the market.

We report only what we actually collected and do not fabricate measurement data. If a provider is unavailable, we record that and narrow the affected metric instead of estimating a result. Our method may change as AI platforms change.

20. No Ranking, Revenue or Ad Performance Guarantee

Searchestra does not guarantee any ranking, any level of visibility in AI answers, traffic, revenue or advertising performance. Recommendations and forecasts in the Service are suggestions, not promises of a result. You must not present measurements to others as guaranteed outcomes.

21. Agents and Automated Actions

Agents in the Service prepare and carry out work for you, such as drafting content, completing tasks and publishing to a connected system. They act within the approval rules your organization sets. The Service records each run, including who approved it and which model ran it.

You are responsible for the approval rules you choose and for the actions you approve or allow to run without approval. Review an agent's work before it is published.

22. API and MCP

API keys and connected applications act with the permissions you give them. You are responsible for the applications you connect and for requests made with your keys. We may apply rate limits, and we may change the API with reasonable notice.

An AI application you connect through MCP is a third-party product. How it handles the data it receives is governed by its own terms.

A share link makes a report or presentation available to people outside your organization. You decide who receives it and are responsible for what you share. You can protect a link with a password or limit it to email domains, set when it expires and turn it off at any time. Access to shared links is recorded.

24. Reports

A report is a snapshot of the data collected for the period it covers; it does not change when later data arrives. You may share your reports with others, provided you do not present them as a guarantee and do not alter them in a way that misrepresents the measurement.

25. Data Export and Switching

An organization owner can export the organization's Exportable Data and Digital Assets at any time. If you decide to move to another provider or to your own systems:

you choose the notice period, which is at most 60 days;
the switch is completed within 30 days after the notice period ends;
after the switch your data stays available for download for at least 30 more days;
we do not charge for switching or for taking your data out.

What is exported, in which formats, and how the process works are published in the data portability register.

26. Security Responsibilities

We maintain the security controls listed in our Trust Center. You are responsible for the security of your own users and devices, for configuring sign-in, roles and permissions appropriately, and for telling us promptly if you suspect unauthorized use of your organization.

27. Credentials

Keep passwords, API keys and tokens confidential and do not share an account between people. Replace a credential that may have been exposed. You are responsible for activity carried out with your credentials until you tell us that they have been compromised.

28. Intellectual Property

Searchestra and its licensors own the Service and Searchestra Technology. These Terms give you a limited, non-exclusive, non-transferable right to use the Service for your business during your subscription. You must not copy, modify or reverse-engineer the Service, except where the law gives you that right regardless of contract.

29. Feedback

If you send us suggestions or feedback, we may use them without any obligation to you. We will not name you as the source without your permission.

30. Confidentiality

Each party will protect the other's confidential information with reasonable care, use it only to perform the agreement, and share it only with people who need it and are bound to keep it confidential. This does not apply to information that is public, was already known, was developed independently or must be disclosed by law. These obligations continue for three years after the agreement ends.

31. Aggregated and De-identified Data

We may compile statistics about how the Service is used and how it performs. These statistics do not identify the Customer, its users or its brands and do not contain Customer content. We use them to operate, secure and improve the Service.

We do not use Customer Data to train AI models, and we do not disclose one customer's data or results to another customer.

32. Beta and Early Access

Features marked as beta or early access are offered under the beta programme terms your organization accepts when it joins. They are provided as they are, may change or be withdrawn, and are not covered by any service level commitment.

33. Suspension

We may suspend a user's or an organization's access if there is a serious breach of the Acceptable Use Policy, a security risk to the Service or to others, a payment that remains overdue after notice, or a legal requirement to do so. We will limit the suspension to what is necessary, tell you beforehand where we can, and restore access when the reason no longer applies. Your data is kept during a suspension.

34. Termination

You can stop using the Service at any time, and an owner can close the organization in Settings. Either party may end the agreement if the other materially breaches it and does not put the breach right within 30 days of written notice, or immediately if the breach cannot be put right.

If you end the agreement because of our material breach, we refund the fees you paid for the unused part of the period. In other cases fees already paid are not refunded.

35. Data Return and Deletion

When the agreement ends, you can export your data as described in section 25. When an owner closes the organization, its content is deleted after a 30-day waiting period. Deleted data may remain in encrypted backups for up to 45 days.

We keep the records the law requires us to keep, such as invoices and evidence of accepted agreements, for the period described in our Privacy Notice.

36. Indemnification

You will defend Searchestra against a third-party claim that arises from Customer Data or from your breach of section 13 or of the Acceptable Use Policy, and pay the damages and costs finally awarded.

We will defend you against a third-party claim that the Service itself infringes that party's intellectual property rights, and pay the damages and costs finally awarded. This does not cover claims arising from Customer Data, from AI-generated content, from third-party content or services, or from use of the Service in breach of these Terms.

The party asking for a defence must give prompt notice, let the other party control the defence and cooperate reasonably.

37. Warranties

We will provide the Service with reasonable care and skill and materially as described. Otherwise the Service is provided "as is" and "as available". We do not warrant that AI-derived measurements are complete, accurate or fit for a particular purpose, or that the Service will be uninterrupted or free of errors. Rights that the law does not allow to be excluded are not affected.

38. Liability

To the extent the law permits, neither party is liable for indirect or consequential loss, or for loss of profit, revenue or business. Each party's total liability under the agreement is limited to the fees the Customer paid in the twelve months before the claim arose.

Nothing in these Terms limits liability for intent or gross negligence, or any other liability that cannot be limited by law.

39. Force Majeure

Neither party is responsible for a failure or delay caused by events beyond its reasonable control, such as natural disasters, war, acts of government, or widespread failure of networks or of third-party services. The affected party will tell the other and resume performance as soon as it reasonably can. This does not excuse an obligation to pay.

40. Changes

We may change these Terms. Every version is numbered and dated. When a change matters to you, we tell you in advance, and users are asked to accept the new version the next time they sign in. If you do not agree to a change, you can stop using the Service and close your organization before the change takes effect.

Changes to the Acceptable Use Policy and to the notices these Terms refer to are announced in the Service.

41. Governing Law

These Terms are governed by the laws of the Republic of Türkiye, without regard to its conflict of laws rules.

42. Disputes and Jurisdiction

The parties will first try to resolve a dispute by good-faith discussion for 30 days. Where the law requires mediation before a claim, that step applies. Otherwise the courts and enforcement offices of İstanbul (Çağlayan) have exclusive jurisdiction.

43. Notices

We send notices under these Terms by email to the owners of your organization and to the legal contacts you have registered, and we may also show them in the Service. Send notices to us by email to team@searchestra.com or by post to the address in section 44. A notice sent by email is treated as received on the next business day.

44. Contact